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SALES (REV)OLUTION
Evolving Sales for Revenue Growth
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3 Ways to Create a More Autonomous Sales Team
I’ve spoken with many sales leaders who say they often get in the weeds to help their team close specific deals. It’s one thing...

Robin Treasure
Jul 14, 20243 min read


How to Talk About Your Product So People Will Listen
I’ve got a confession to make: sometimes my eyes glaze over when I hear more than 30 seconds of tech talk. I say "confession" because I...

Robin Treasure
Jul 14, 20242 min read


Are You Emotionally Attached or Emotionally Invested? The Difference Is Massive
When I was 24 years old, I moved from Boston to Rome with 4 suitcases, no job lined up, a meager amount in savings, and one friend of a...

Robin Treasure
Jul 14, 20243 min read


What Makes Women Succeed in Sales – and What Holds Us Back
A Harvard Business Review article entitled Why Women Are the Future of B2B Sales cited that 86% of women reach quota while 78% of men do....

Robin Treasure
Jul 9, 20243 min read


How I Talk My Clients Out of Buying My Product
“Sellers are just out there to make a quick buck.” “There’s nothing worse than a sleazy salesperson.” Of course we know this isn’t true…...

Robin Treasure
Jul 8, 20243 min read


The Dark Side of Sales
Can you think of any other profession that is more self-loathing than sales? I can’t. Yes, we’ve made great strides in recognizing that...

Robin Treasure
Jul 8, 20242 min read


Why yes and no questions are good for discovery.
In my early days of sales I was taught to ask only open-ended questions in discovery. And I was told to avoid yes/no questions. This...

Robin Treasure
Jul 8, 20242 min read


Why do champions help us close deals?
Gartner research shows you're three times more likely to close a deal when you enable your buyer Champion with helpful information. But...

Robin Treasure
Jul 8, 20242 min read


3 Steps to Coach Sellers for Powerful Discovery
In my last newsletter I talked about What Sellers Can Do that Technology Can’t. As Gartner shares in its Chief Sales Officer Quarterly,...

Robin Treasure
Jul 8, 20242 min read


How to find comfort in discomfort.
People commonly think that if their sales team implements the right sales methodology, their team will perform better. And they’re right...

Robin Treasure
Jul 8, 20242 min read


The Compounding Effect of Low Win Rates
While it's easy to focus only on the immediate impact of losing a potential sale, the repercussions extend far beyond a single missed...

Robin Treasure
Jul 8, 20242 min read


How to Fix Low Win Rates
Last week I talked about the compounding effect of low win rates. Now let’s look at how to address it (how to right the ship, so to...

Robin Treasure
Jul 8, 20243 min read


From Interrogation to Insight: 3 Tips to Avoid Grilling Your Prospects
That moment when a prospective client says they don’t understand the point of your question. Or worse yet, they say they feel...

Robin Treasure
Jul 7, 20243 min read


3 Things Every Seller Should Find in Discovery (but 90% never do)
Many sales teams believe their main problem is how to lead a strong discovery. But this belief ignores an even larger problem. Do you...

Robin Treasure
Jul 7, 20243 min read


Ten Surprisingly Effective Discovery Questions (and why they work)
Many sellers I work with struggle with what questions to ask in discovery. Before you ask anything, you must know what you’re looking...

Robin Treasure
Jul 7, 20243 min read


Tension in Discovery: part 1 - when to lean in
Many people-pleasing reps avoid tension like it’s the plague. Other reps are overly comfortable with tension… so they use pressure...

Robin Treasure
Jul 7, 20243 min read

Let’s connect in a pitch-free conversation about your team.
You’ll walk away with:
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an analysis of what’s at the root of your sales challenges
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how to address it–regardless of whether we work together or not
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