


Win More Strategic Deals.
Grow the Accounts That Matter.
Hi, I’m Robin!
I work as a fractional strategic account executive (personally acquiring, closing, and expanding high-value accounts), or training your team to do the same.
Hire me to:
or
Does this sound like your sales org?
Most sales organizations aren’t struggling due to a lack of effort—they’re struggling because of execution.
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Strategic deals stall or drag out with no clear path forward
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Win rates are inconsistent and difficult to predict
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Smaller deals are closed/won but don't make up for larger accounts closed/lost
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Sales teams focus on activity instead of outcomes
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High-value accounts are underdeveloped or mismanaged
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Larger deals take time - but base salaries can't wait for the payoff
The result? Missed targets, smaller deals, lost opportunities, and high customer acquisition costs.
Let's discuss these possible solutions:
You don’t need more sales activity. You need better execution on the deals that matter most. That’s where I come in.
I work with companies in two ways—depending on whether you need someone to win the deals or elevate your team’s ability to win them.
Option 1: Fractional Strategic Account Execution
I act as your “hired gun” to acquire, manage, and grow strategic accounts and partnerships >>> (Learn more here)
Option 2: Sales Training That Improves Win Rates and Deal Size
I train your team to sell more effectively in complex B2B environments >>> (Learn more here)












